仙桃资讯 发表于 2024-5-13 14:13:47

以鳝为媒,打造“城市新IP”

<div class="wx_rich_media_content" id="jsWxContainer"><section class="mp_profile_iframe_wrp"><mp-common-profile class="js_uneditable custom_select_card mp_profile_iframe" data-pluginname="mpprofile" data-id="MzI0NTEzNzM2Mw==" data-headimg="http://mmbiz.qpic.cn/mmbiz_png/UYRMp2VSp6z4wqs08IMf6ySuShHcOb56VPNeIdCrdhrVtHAqb82SvibNCgcjuZ42dveJ6zv1OME0uM5VMibF29CQ/0?wx_fmt=png" data-nickname="仙桃日报" data-alias="xiantaoribao" data-signature="传播仙桃好声音" data-from="0" data-is_biz_ban="0"></mp-common-profile></section><section powered-by="xiumi.us" data-mpa-powered-by="yiban.io" style='outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; visibility: visible;'><section style='outline: 0px;visibility: visible;'><section powered-by="xiumi.us" style='outline: 0px;visibility: visible;'><section style='outline: 0px;visibility: visible;'><section style='margin-right: 16px;margin-left: 16px;outline: 0px;line-height: 1.75em;visibility: visible;'><span class="wxart_image" wx-style='display:inline-block;outline: 0px;letter-spacing: 0.578px;width: 546px;visibility: visible !important;height: 314px;'></span></section></section></section></section></section><section powered-by="xiumi.us" style='outline: 0px; letter-spacing: 0.544px; visibility: visible;'><section style='outline: 0px; visibility: visible;'><section powered-by="xiumi.us" style='outline: 0px; visibility: visible;'><section style=''><section style='font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; outline: 0px; letter-spacing: 0.544px; visibility: visible;'><section powered-by="xiumi.us" style='outline: 0px;visibility: visible;'><section data-mpa-template="t" mpa-from-tpl="t" style='outline: 0px;letter-spacing: 0.578px;caret-color: rgba(0, 0, 0, 0);visibility: visible;'><section style='margin-right: 16px;margin-left: 16px;outline: 0px;letter-spacing: 0.544px;font-size: 16px;visibility: visible;text-indent: 0em;line-height: 1.75em;'><section powered-by="xiumi.us" mpa-from-tpl="t" style='margin-bottom: 10px;outline: 0px;text-align: center;justify-content: center;display: flex;flex-flow: row;visibility: visible;'><section mpa-from-tpl="t" style='padding: 20px;outline: 0px;display: inline-block;width: 622.828px;vertical-align: top;align-self: flex-start;flex: 0 0 auto;background-color: rgba(104, 104, 104, 0.11);border-style: solid;border-width: 1px;border-color: rgba(67, 67, 67, 0);height: auto;visibility: visible;'><section powered-by="xiumi.us" mpa-from-tpl="t" style='outline: 0px;text-align: left;opacity: 1;line-height: 0;visibility: visible;'><section mpa-from-tpl="t" style='outline: 0px;vertical-align: middle;display: inline-block;line-height: 0;width: 40.6563px;height: auto;visibility: visible;'></section></section><section powered-by="xiumi.us" mpa-from-tpl="t" style='outline: 0px;text-align: left;opacity: 1;line-height: 0;visibility: visible;'><section mpa-from-tpl="t" style='outline: 0px;vertical-align: middle;display: inline-block;line-height: 0;width: 40.6563px;height: auto;visibility: visible;'><br data-filtered="filtered" style='outline: 0px;visibility: visible;'></section></section><section powered-by="xiumi.us" mpa-from-tpl="t" style='outline: 0px;text-align: left;opacity: 1;line-height: 0;visibility: visible;'><section mpa-from-tpl="t" style='outline: 0px;vertical-align: middle;display: inline-block;line-height: 0;width: 40.6563px;height: auto;visibility: visible;'><br data-filtered="filtered" style='outline: 0px;visibility: visible;'></section></section><section style='margin-right: 16px;margin-left: 16px;outline: 0px;text-align: left;opacity: 1;line-height: 0;visibility: visible;'><section mpa-from-tpl="t" style='outline: 0px;vertical-align: middle;display: inline-block;line-height: 0;width: 40.6563px;height: auto;visibility: visible;'><br data-filtered="filtered" style='outline: 0px;visibility: visible;'></section></section><section powered-by="xiumi.us" mpa-from-tpl="t" style='outline: 0px;text-align: left;opacity: 1;line-height: 0;visibility: visible;'><section mpa-from-tpl="t" style='outline: 0px;vertical-align: middle;display: inline-block;line-height: 0;width: 40.6563px;height: auto;visibility: visible;'><br data-filtered="filtered" style='outline: 0px;visibility: visible;'></section></section><section powered-by="xiumi.us" mpa-from-tpl="t" style='outline: 0px;text-align: left;opacity: 1;line-height: 0;visibility: visible;'><section mpa-from-tpl="t" style='outline: 0px;vertical-align: middle;display: inline-block;line-height: 0;width: 40.6563px;height: auto;visibility: visible;'><br data-filtered="filtered" style='outline: 0px;visibility: visible;'></section></section><section powered-by="xiumi.us" mpa-from-tpl="t" style='outline: 0px;text-align: left;opacity: 1;line-height: 0;visibility: visible;'><br style='outline: 0px;visibility: visible;'></section><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 16px; letter-spacing: 0.544px; text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'>榕江“村超”、“尔滨”出圈、进“淄”赶“烤”、天水麻辣烫……近年来,一众“城市IP”宣推及打造的爆火案例,不仅引发现象级传播,更为城市发展带来消费红利和崭新机遇。</span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 16px; letter-spacing: 0.544px; text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>流量“退潮”后,我们是否能看清这些网红城市撬动流量、承接流量、借势流量的出圈路径?</span></strong></span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 16px; letter-spacing: 0.544px; text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>不难看出,这些城市无疑都是凭借地方特色与独门手艺,打造出创意十足的城市文化“招牌”,用关注度引发吸引力,以吸引力增强竞争力。</span></strong></span></strong></span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 16px; letter-spacing: 0.544px; text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>城市如人,都需要一颗“有趣的灵魂”。</span></strong></span></strong></span></strong></span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 16px; letter-spacing: 0.544px; text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>中国龙舟公开赛、中国女装创新设计大赛、湖北(仙桃)黄鳝节、仙桃马拉松……去年以来,仙桃可谓“好戏连台”,赚足了吆喝与流量,不少网友直呼“比肩国际国内大都市,仙桃也很有范儿”</span></strong></span></strong></span></strong></span></strong></span></strong></span><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>。</span></strong></span></strong></span></strong></span></strong></span></strong></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>出圈只是手段,发展才是目的。“城市IP”的呈现,需要“面子”做呈现,即“城市IP”的流量和关注,但也更不能缺里子做支撑,即产业品牌的打造,这也是能不能接住“泼天的富贵”的关键所在。</span></strong></span></strong></span></strong></span></strong></span></strong></span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>“仙桃黄鳝”是全省唯一区域公用品牌,“一二三”产业链完备,既有知名度、美誉度的面子,又有产业实力雄厚的里子。打造仙桃“城市新 IP”,我们不妨多做做“鳝文章”。</span></strong></strong></span></strong></span></strong></span></strong></span></strong></span></strong></span></p><section style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;line-height: 2em;text-indent: 0em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><span style='text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'></span></strong></span></span></strong></span></section><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><span style='text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><br></span></strong></span></span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>线上讲故事,线下做实事。近期召开的全市黄鳝产业高质量发展推进会上,市委、市政府明确提出,谋划“仙桃黄鳝”IP品牌引爆策略,特别是以鳝城沔街为重点,聚焦苗种繁育、生态养殖、精深加工、交易物流、美食文化等黄鳝全产业链,打造链条式场景、沉浸式体验特色街区,将黄鳝品牌符号浸润到城市建设、市民生活之中,营造“满城鳝鲜”的产业氛围、文化氛围。这些新场景的打造,将更加有力加持“仙桃黄鳝”这一“城市IP”立体、多元、生动。</span></strong></strong></span></strong></span></strong></span></strong></span></strong></span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><span style='text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><br></span></strong></span></span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>纵观各地成功案例,始于流量,不止流量。“一炮而红”后,在榕江,除了足球赛,村寨里的斗牛比赛、侗族大歌、苗族芦笙舞等民族文体表演热度不减;哈尔滨从4月起持续推出“2024迷人的哈尔滨之夏”系列活动,吸引游客前来感受夏日“滨滨凉”。</span></strong></strong></span></span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><span style='text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><br></span></strong></strong></span></span></strong></span></p><section style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;line-height: 2em;text-indent: 0em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><span style='text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'></span></strong></strong></span></span></strong></span></section><section style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;line-height: 2em;text-indent: 0em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><span style='text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><br></span></strong></strong></span></span></strong></span></section><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='font-size: 17px;color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>在仙桃,以鳝为媒,但不止于鳝。这个“五一”小长假,城区汉江奥运公园、沔阳公园以黄鳝美食品鉴活动为“引子”,“搭配”民俗文化演出、草坪音乐节等,场场人气爆棚;梦里水乡、沔阳小镇、九合兰园等景点推出特色旅游产品,为游客带来更多新鲜和惊喜。</span></strong></strong></span></strong></span></strong></span></strong></span></strong></span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='color: rgb(52, 73, 107);letter-spacing: 1px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><span style='text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><br></span></strong></span></span></strong></span></p><p style='margin-right: 0pt;margin-left: 0pt;outline: 0px;font-family: Calibri;font-size: 10.5pt;color: rgb(0, 0, 0);letter-spacing: normal;text-align: justify;visibility: visible;text-indent: 2em;line-height: 2em;'><span style='font-size: 17px;'><strong style='font-size: 16px;text-indent: 2em;font-family: system-ui, -apple-system, BlinkMacSystemFont, Helvetica Neue, PingFang SC, Hiragino Sans GB, Microsoft YaHei UI, Microsoft YaHei, Arial, sans-serif;letter-spacing: 0.544px;text-align: center;'><span style='color: rgb(52, 73, 107);letter-spacing: 1px;font-size: 17px;text-decoration-style: solid;text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'><strong><span style='text-decoration-style: solid; text-decoration-color: rgb(52, 73, 107);'>打造“城市IP”,既不能“毕其功于一役”,也不能“泯然众人矣”。期待仙桃立足自身定位,笃定优势跑道,充分借鉴出圈经验和产业逻辑,把鳝元素有机融合到相关产业,打造更具辨识度的“城市IP”。</span></strong></span></strong></span></strong></span></p></section></section><section powered-by="xiumi.us" mpa-from-tpl="t" style='margin-bottom: 10px;outline: 0px;text-align: center;justify-content: center;display: flex;flex-flow: row;visibility: visible;'><section mpa-from-tpl="t" style='padding: 20px;outline: 0px;display: inline-block;width: 622.828px;vertical-align: top;align-self: flex-start;flex: 0 0 auto;background-color: rgba(104, 104, 104, 0.11);border-style: solid;border-width: 1px;border-color: rgba(67, 67, 67, 0);height: auto;visibility: visible;'><section style='margin-right: 16px;margin-left: 16px;outline: 0px;letter-spacing: 0.578px;background-position: initial;background-size: initial;background-repeat: initial;background-attachment: initial;background-origin: initial;background-clip: initial;text-align: justify;line-height: 1.75em;visibility: visible;'><span style='outline: 0px;visibility: visible;font-family: Optima-Regular, PingFangTC-light;letter-spacing: 1px;'><span style='outline: 0px;font-variant-numeric: normal;font-variant-east-asian: normal;font-size: 15px;color: rgb(52, 73, 107);visibility: visible;'>   </span><span style='outline: 0px;font-variant-numeric: normal;font-variant-east-asian: normal;font-size: 15px;visibility: visible;'><o:p style='outline: 0px;visibility: visible;'></o:p></span></span></section><section powered-by="xiumi.us" mpa-from-tpl="t" style='margin-bottom: -30px;outline: 0px;display: flex;flex-flow: row;text-align: right;justify-content: flex-end;transform: translate3d(20px, 0px, 0px);visibility: visible;'><section mpa-from-tpl="t" style='outline: 0px;display: inline-block;width: 127.781px;vertical-align: top;flex: 0 0 auto;align-self: flex-start;height: auto;visibility: visible;'><section powered-by="xiumi.us" mpa-from-tpl="t" style='margin-top: 10px;margin-bottom: 10px;outline: 0px;text-align: center;visibility: visible;'><section mpa-from-tpl="t" style='outline: 0px;width: 127.781px;height: 5px;background-color: rgb(52, 73, 107);visibility: visible;'><svg viewBox="0 0 1 1" style='float: left;line-height: 0;width: 0px;vertical-align: top;visibility: visible;' mpa-from-tpl="t"></svg></section></section></section></section></section></section></section></section></section></section><section style='font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;'><span style='color: rgb(178, 178, 178); font-family: 微软雅黑, "Microsoft YaHei"; font-size: 12.6316px; letter-spacing: 0.5px; caret-color: rgb(34, 34, 34);'><br></span></section><section style='font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif;'><br></section><section style=''><font face="微软雅黑" size="1" color="#696969">来源/仙桃日报</font></section></section></section></section></section></div><p></p>
页: [1]
查看完整版本: 以鳝为媒,打造“城市新IP”